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Lead Generation Strategy

Proven Lead GenerationTactics for SFMC

Discover our four strategic approaches to attract and convert high-quality B2B prospects through targeted Salesforce Marketing Cloud solutions and thought leadership.

Four Strategic Lead Generation Tactics

Each tactic is designed to align with LinkedIn outreach and capture qualified leads through valuable, engaging content.

High Impact
Webinar on Red Hibbert-like Cases
Showcase anonymized case studies and real-world SFMC solutions

Anonymized Case Studies

Real-world SFMC challenges and solutions

B2B Prospect Attraction

Target high-value business prospects

Interactive Q&A

Engage prospects with live discussions

Social Media
LinkedIn Content Series
Address SFMC pain points and drive engagement

Pain Point Content

Address common SFMC challenges

Lead Magnet Integration

Free SFMC optimization checklist

Landing Page Traffic

Direct prospects to conversion pages

Interactive
SFMC Gap Assessment Tool
Online quiz to identify SFMC usage gaps

Personalized Reports

Custom analysis based on quiz results

Contact Capture

Exchange info for detailed report

Qualified Leads

Pre-qualified prospects ready to engage

Partnership
Industry Roundtable
Virtual discussion on marketing automation trends

SaaS Partnerships

Collaborate with complementary providers

Shared Audiences

Access new prospect pools

Multi-Channel Promotion

Email and social media campaigns

SFMC Gap Assessment Tool

Take our quick assessment to identify gaps in your Salesforce Marketing Cloud setup and receive a personalized report.

Question 1 of 6

How often do you use Salesforce Marketing Cloud (SFMC)?

Amplify Your Lead Generation with LinkedIn

Our LinkedIn outreach strategy complements these tactics perfectly, creating a comprehensive lead generation ecosystem that drives consistent results.

Expected Results from These Tactics

Track your lead generation success with these key performance indicators

200%

Increase in Qualified Leads

45%

Higher Conversion Rate

3x

More LinkedIn Engagement

60%

Reduction in Lead Cost

Ready to Implement These Lead Generation Tactics?

Let's discuss how these strategies can be customized for your specific Salesforce Marketing Cloud needs and target audience.